Last Updated: June, 2016
We collect information to personalize your experience of the LeEco Services and to provide and improve our services and products. The following are the types of information we collect:
We use the information we collect to allow us to efficiently process your transactions; to provide, maintain, protect, and improve LeEco Services; and to develop new services and products. We may use information we collect across all LeEco Services you use. We may also use this information to personalize LeEco Services and to help us deliver personalized services, content, and advertising of interest to you. For example, we may use your information to send you communications and respond to your requests, to make it easier for you to share information and content (such as content uploaded through social media), to verify your age or identity, and for security, error reporting, service restriction, loss prevention, and anti-fraud purposes, and to help us to create, to develop, to operate, to deliver and to improve our products, services, content and advertising. We may also use information we collect for internal purposes such as auditing, analysis of your online activities over time, and research to improve the LeEco Services and customer communications.
At times, LeEco may share information with our Affiliates, partners, or vendors that help us provide LeEco Services, including to process payments, analyze data, provide customer service, and help LeEco market and advertise to you. These third parties may be located anywhere in the world, including outside of your country of residence.We also may work with partners to help us deliver LeEco ads to you on third-party websites, applications, or devices. We may share information we collect from you with these partners. To deliver these ads, our partners may collect information about you, your devices, and your use of LeEco Services. This information may include information about your visits to websites and use of applications provided by LeEco and others, your IP address, your Internet service provider, and the browser that you use to visit our websites.
We may be required by law, legal process, litigation, and/or requests from international, national, federal, state, public, and governmental authorities within or outside your country of residence to disclose information. We may also disclose information we collect if we determine that for purposes of national security, public safety, law enforcement, or other issues of public importance, disclosure is necessary or appropriate.
We may also share or disclose de-identified or aggregated information that does not identify specific individuals with our service providers or other third parties for any purpose.
We do not knowingly collect personal information from children under 13 years of age. If a child has provided us with personal information, a parent or guardian of that child may send an email message to Privacy-US@le.com with "Request for Child Information Removal" on the subject line and information sufficient for us to remove information about the child in the body of the message. We will then take steps to delete the child's information.
We care about the security of your information and take steps to safeguard and help prevent unauthorized access to the information you provide to us. Although we have adopted reasonable measures to protect your personal information, no protection measure is 100% failure-proof. If you become aware of any technical vulnerability affecting LeEco Services or have any concerns, please email Privacy-US@le.com.
You may have certain rights regarding the information we maintain about you. If you choose to decline to share certain information with us, request the correction or deletion of some of the information we collect or withdraw your consent, we may not be able to provide you with some of the features and functionality of the LeEco Services.
You can help ensure that your contact information and preferences are accurate, complete, and up to date by logging in to your LeEco account. LeEco may be required to retain information we collect by law or may be permitted to retain it for legitimate business purposes even if you submit a request for correction or deletion. We may decline to process requests that are frivolous/vexatious, jeopardize the privacy of others, are extremely impractical, or for which access, correction, or deletion is not required by local law. Access, correction, or deletion requests can be made by contacting us at Privacy-US@le.com.
You may disable the collection of exact location information from your device by changing the settings on your device, however, if you do not provide your exact location information, the LeEco Services may not function correctly or at all.